John and I are giving a presentation at Iona College in two weeks entitled "Global Applization: The Impact of Mobile Apps on Global Business Practices and Processes." And, yes, the word "Applization" is our creation.
We are looking for some specific information on enterprise mobile apps being developed by enterprises or third-parties for enterprises. We are interested in their purpose, audience (employees, vendors/suppliers, customers), the mobile platform, distribution, and any other significant fact about them (are they mashups, include location processing, are they social?).
Any thoughts you have on the impact of mobile apps on globalized businesses and markets are also appreciated; how they impact competition, remove borders and barriers to international trade and business, for instance.
Thank you for your input.
Barbara
Respond to either:
bobbee512@gmail.com or
johnmac13@gmail.com
